Craftsmanship

Elias – Craftsmanship

The craftsmanship, the art of jewellery making

ELIAS jewellery is mostly handcrafted at the company’s workshop on the Tanzanian island of Zanzibar. This allows Farook and Amina to work closely with each other and the team of highly skilled goldsmiths and gemstone cutters who have been under the guidance of Farook Elias for years. Farook was born in Zanzibar to parents who had been in Zanzibar for 3 generations and after his studies and experiences in various areas of the jewellery industry, Zanzibar had to be his choice, the island being rich in his family history.

In a historically filled atmosphere, with a line of craftsmanship the Diamonds and Tanzanites are cut to perfection with the traditional cutting method.

The same traditional tools are being used to compose breath-taking jewellery as was done generations ago. In an effort to keeping up with modern and better techniques, a process of mixing the old implements with the new techniques have been formulated to ensure and improved quality final products. Creating fine jewellery is a lengthy handmade process. From the hand that draws the designs to the hands that assembles the magnificent pieces of jewellery, great care is taken with every step in the making of elegance.

Having very high standards in jewellery manufacturing, each craftsman takes several days to finish a unique piece. With nine generations of skills and training we create our exceptional jewellery for you to take pleasure from…

“ELIAS jewellery is mostly handcrafted at the company’s workshop on the Tanzanian island of Zanzibar”

“This allows Farook and Amina to work closely with each other and the team of highly skilled goldsmiths and gemstone cutters who have been under the guidance of Farook Elias for years”